Awesome FreshMail Features You Probably Didn’t Know About – Part 2
Let's see the awesome email marketing features in FreshMail that will let you send effective campaigns which your recipients will love.
Awesome FreshMail Features That You Probably Didn’t Know About – Part 1
Awesome email marketing features to know in FreshMail - become a pro-user and send effective campaigns your recipients will love to receive.
Great examples of Christmas email marketing campaigns
If you’re wondering just what your holiday message should look like and you want to get the best response, maybe you’ll find some inspiration from this collection of effective and attractive email campaigns we’ve put together.
How to improve the B2B sales funnel with email marketing
Let’s take a look at the main stages in gaining new customers, what goals you should have for each of them and how email marketing can help in turning anonymous recipients into loyal customers.
How to take advantage of the holiday season in eCommerce
The beginning of November marks the beginning of the most important time of the year for retailers. Black Friday, Cyber Monday, Christmas and post-holiday sales will make a huge spike in traffic. How to take advantage of it?
Black Friday Campaigns that are irresistible
Let's focus on 10 examples of Black Friday email marketing campaigns that are irresistible. Who knows, you might find just the inspiration you need for your own campaign!
Cold mailing for beginners – what to do to get recipients to write back
Let’s take a look at what you need to do to send a cold mail that will interest the recipient enough to get a reply.
[Free e-book] Use information about subscriber behaviour and get to know how to boost sales in ecommerce
Download the free e-book and learn how to use information about subscriber behaviour and get to know how to boost sales in ecommerce.
Create newsletter template with HTML
A well-coded newsletter template is the key to success for any email marketing campaign. It has to display properly on computer monitors as well as mobile devices like smartphones and tablets. Here you will find the basic rules of creating newsletter templates using HTML.
Why you need to know all about Permission Marketing book
The Permission Marketing book is obligatory for every e-marketer. It’s a new perspective on the challenge of forming the most effective marketing campaigns.
Important dates in ecommerce
Some dates are more important than others when you’re planning a strategy for your ecommerce. We’re going to take a look at important dates in ecommerce that should definitely be circled on your calendar.
13 Inspiring Examples of Effective CTAs
Do you want to increase the number of clicks in your email marketing campaigns? Focus on creating a better Call to Action. This small part of your newsletter is a major part of its success.
How subscribers see mistakes in your campaign
Have you thought about how the mistakes in campaign look from the perspective of your subscribers? How they might react to them and what conclusions they might draw? Let’s try to see things from their point of view.
Email marketing for NGOs
Email marketing is one of the most effective direct marketing channels available. See more about best practices and how to use email marketing for NGO.
How to prepare a great webinar
Do you want to increase the awareness of your brand, make contacts and attract new customers? Start organising webinars! See what webinars can do for you, how to prepare them, which platforms to use and how to promote them.
The role of colours in newsletters
The shades and hues used in your newsletter have an influence on how it is received by your subscribers. Take a look at colours in newsletters and how brands use them.
8 threats you can avoid if you use email testing
If you think that to test campaign before you send it is a waste of time, you need to learn about these 8 threats you can avoid if you use email testing
How to improve your email marketing ROI
According to DMA, the average ROI put into email marketing campaigns is 3800%. Let's take a look at how to increase your own results and achieve significantly higher returns on your investment in email marketing.
Email marketing best practices
Take a look at what you should pay careful attention to when designing your newsletter templates and be sure that you’re not making basic mistakes while learning about best practices in email marketing right here in our latest infographic!