Email Marketing Automation
Send effective campaigns suited to the needs of your subscribers.
Send messages that your subscribers want to receive. Follow user behavior on the site and get useful information about the preferences and actions of your recipients. Use the potential of Email Marketing Automation, increase the effectiveness of your campaign and achieve your goals.
Integration with Google Analytics
By integrating FreshMail with Google Analytics, you will get access to the advanced selection of goals, each of which is completed by a user action on the page. When FreshMail collects and analyzes this data, you will be able to send the right message to the right people at the right time. Send an autoresponder or a dedicated campaign to a strictly defined group. Find out more>>
Tracking codes
Do you want to learn more about what your subscribers do after clicking on a link in your message? Add a tracking code (a small piece of script) to your internet page and analyze the behavior of users as they visit. You will be able to confirm that specific subpages were in fact seen and follow conversions in your email marketing campaigns. Find out more>>
Autoresponder
FreshMail lets you send automatic responses when a subscriber takes action (e.g. downloading a report or subscribing).
Targeting and segmentation
Divide your subscribers into segments based on declarative or behavioral data. Create fully personalised communications prepared for specific groups and send offers suited to individual recipients.
Loyalty Targeting
Full Integration
Tag-Based Targeting
Behavioural targeting
Geo-targeting
Sign-up Targeting
Full personalisation
Use the knowledge about your subscribers gathered by FreshMail to send personalised messages, including the subject line, sender address, name, and contents of the email body.
Dynamic content
Send messages to your subscribers at the right time under the right conditions. Your email can have an unlimited number of different versions that automatically change depending on your targeting settings.
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Paul just bought a TV, so we've prepared something especially for him
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Sarah just bought a laptop - we have special offer for her
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We know a little about Camilla's needs - she received our general offer
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Other applications
Integrate an unlimited number of applications with FreshMail. Automating the flow of data between applications increases the effectiveness of your campaign and saves time.
Auto-gender detection
Build a fully personal communication by sending messages prepared according to the gender of your subscribers.
Retargeting and Recommendations
FreshMail is integrated with systems that know your subscribers' shopping habits and browsing history in your online store. Add an area for recommended product suggestions tailored just for them.
Easy Templates
Even without knowledge of HTML, you can use simple word tags that will enable dynamic content in your templates automatically.