How to reach your mailing recipients using Google Ads?

The biggest worry when sending campaigns are users who don’t open messages from you, don't click on s link or don't perform expected action. Let’s look at how you can use Google Ads to try to convert subscribers like these.

Connecting email marketing campaigns with Google Ads

In order to reach the end of the sales funnel, it is necessary to influence customers in various ways. In this article, I'll tell you how to do it using email marketing and Google Ads campaigns.

Magento 2.x Plugin – Integrating With FreshMail is Easy!

If you use Magento to run an online store, we have great news! Our new Magento 2.x plugin is ready to make your integration with FreshMail easier than ever!

Engaging email marketing must be relevant! [#EMD17 takeaways]

Engaging email marketing must be relevant! Let's take a quick look back on Email Marketing Day in London!

3 ways Google Analytics will improve your business

Google Analytics is a tool where you can check what's really important for your site visitors. Find out what kind of features in GA will help you improve your marketing and sales.

Chatbots are email marketing’s new BFF

As a marketer, you need to be at the top of your game. Learn how email and chatbot marketing are complimentary tools that support your business.

Storytelling in marketing

Good storytelling is your must have to build relations with customers that last. Find out how to implement brand storytelling in your company.

9 Online Reputation Management Tools You Should Know

These Reputation Management Tools will help you take control of the online conversation. Use them and don’t let others put you at a serious disadvantage. Be ready. Manage your reputation and put your best foot forward.

How to write email content that recipients want to read

Do you want to engage your recipients? Make them more likely to respond on your emails? Learn more about how to write email content that recipients want to read.

Why content and email go hand in hand in marketing strategy

Are you wondering why content marketing should be integrated with email marketing? Check out our ideas why you shouldn't seperate this two marketing strategies.

11 Tactics to Amplify your Infographic Content

As any great marketer knows, trends come and go. But infographics – or visual content that combines data/graphics with text-based information to share ideas and messages – have proven over the years to be a communication staple. At Piktochart, our team has been at the forefront of making information beautiful since 2012. We’re sold on the […]

Best practices – creating great subject lines

Subject lines are crucial for your email marketing. As research shows 33% of subscribers open messages based only on its subject! Check out best practices to create great subject lines!

A Few More Outreach Tips You Should Use in 2017

In this article you will get to know some outreach tips you should use in this year to gain a success building an online business.

6 rules of influence according to Cialdini and how to use them in email marketing

Do you know 6 rules of influence according to Cialdini? Do you know you could use them in in email marketing?

Email marketing for bloggers – part 1 – build your list

Email marketing is the ideal way to synthesise everything you do to promote your blog. It helps you to distribute your content to your audience, keep them updated about events, promote your brand and - most importantly - help you get rewarded for your work.

A Beginner’s Guide to PR

This guide to PR for beginners will walk you through the process of building a basic PR strategy for your business, brand or organization.

What email marketers can learn from Super Bowl commercials 2017

Let’s take a look what some of the best and brightest in the world of marketing shared with us this time! Watch best Super Bowl commercials with us!

5 reasons why marketers should be making graphics in Canva

Here are top 5 reasons why you should get to know Canva! Whether you're a one man band or the head of the marketing department try making graphics in Canva.

Virtual and Augmented Reality – differences, similarities and how to use them in e-commerce?

Virtual and Augmented Reality are technologies that have become impossible to ignore. What trends should marketers be aware of and how can they integrate them with their e-commerce activities? Let’s take a look at these questions and dive into the world of possibilities created by VR and AR!