What is GDPR and how it will impact marketing
GDPR will affect how you handle data collection and processing and how you communicate with your european customers. Here's all marketers need to know, including FREE eBook: "GDPR - Busting Myths"
Add video to email campaign and make MORE profit
Do you want to leverage from the video content popularity in your email marketing strategy? Add video to email campaign! Find out how.
Simple & Quick Photo-Based Email Newsletter Ideas for Your Business
Looking for email newsletter ideas? Try these and send beautiful photo-based emails with the FreshMail Hello FREE iPhone app.
How to make your email marketing more profitable in 2018
These few techniques can save you thousands of dollars if applied right. Take a look what will help you make your email marketing more profitable in 2018!
FreshMail Hello! app lets you send newsletter from phone
We are excited to present FreshMail Hello! A mobile app which let you send newsletter from phone! Super easy and beautiful photo-based emails for marketers on the go. Download it FREE on AppStore.
The 5 basic rules of newsletter
Email marketing is a perfect tool for creating online communities and generating profit. Find out how to write a good newsletter for your company.
How to Prepare Your eCommerce for The Christmas Rush
Plan how you will navigate the Christmas period in your eCommerce! You can achieve more, focus on what’s important and reach your goals easier.
How to define customer value through RFM analysis
Find out how to define customer value through RFM analysis. Learn how to use it to Lead Scoring and what Response Rate means. You can use these techniques for more than measuring customers.
4 Hacks To Do B2B Lead Nurturing Like A Pro
Check out B2B Lead Nurturing Hacks that you can implement immediately and which will give you a better conversion rate.
Lead scoring – when is “lead” ready to become a “customer”?
Your mission as a marketer is to move interested consumers through sales funnel to not only turn them into customers, but even further into ambassadors for your brand. How can you measure their progress along this path? This is where lead scoring comes in.
Email Strategy & Tactics: The Yin & Yang of email marketing
Email marketers are starting to crave a strategic approach, with a ‘lack of email strategy’ being one of the biggest concerns when defining email programmes.
Reading campaign reports in FreshMail
The feedback you get from every campaign is a crucial part of your ability to fine tune the settings for your next one. So let’s go right to how to read campaign reports in FreshMail.
[eBook] Build Out Smart Email Marketing Programs By Leveraging Data
Data is king of email! Download our new eBook now to learn how you can better leverage data and build smarter email marketing programs.
9 Online Reputation Management Tools You Should Know
These Reputation Management Tools will help you take control of the online conversation. Use them and don’t let others put you at a serious disadvantage. Be ready. Manage your reputation and put your best foot forward.
How to write email content that recipients want to read
Do you want to engage your recipients? Make them more likely to respond on your emails? Learn more about how to write email content that recipients want to read.
Customers Over Channels: Why Holistic Marketing Automation Takes a Customer-First Approach
Customer-first approach combines search (“pull”) and email (“push”) into a coordinated messaging model that keeps both the customers and you happy. Learn how to build an exceptional customer experience.
Email marketing insights from Kath Pay, Jordie van Rijn and Guy Hanson attending MailMyDay
Explore latest strategies that drive email engagement presented at Mail My Day. Email marketing insights from Holistic Email, EmailMonday and ReturnPath.
How and why to use video email marketing
Video email marketing offers up to a 280% higher return on investment compared to traditional campaigns. Find out how to use video in email marketing.
Email marketing for bloggers – part 2 – communication and mailing list management
In the second part, I’m going to show you how to manage your subscriber list and keep it well organized and in good condition.