Micromoments and SEO

It’s time to learn about Google Micromoments and how to use them to promote your business. Check out how can you use them to boost your SEO strategy.

[Ultimate guide] How to find free pictures for website, blog, newsletter or social media

A well-chosen picture can effectively persuade customers to buy better than the best text copy and it stays with them for longer. But what if you don’t have a huge budget or a staff of graphic artists and you want to use the best possible visuals for your marketing campaigns? Check how to find stunning free pictures on the internet.

Unwanted marketing email… ain’t nobody got time for that

Who did see James Veitch hilarious TedTalk, hands up! Laugh and learn: check what email marketers should take out from James speech.

21 quick lead generation growth hacks

Lead generation should be your priority, no matter what business you run. What really does matter is the techniques you use to build your email list. Boost your lead capturing speed by using these 21 growth hacks

Why you should start with influencer marketing

Audience attention shifts from television and magazines to websites and social media apps nowadays. This is why influencer marketing is so effective and can help you reach the most demanding clients.

[FAQ] What is CTR?

In our FAQ we’ve put together commonly asked questions about CTR known as a click-through rate. Check out when it's too low and what can you do to make subscribers click on links in your newsletter.

Why you need to know all about Permission Marketing book

The Permission Marketing book is obligatory for every e-marketer. It’s a new perspective on the challenge of forming the most effective marketing campaigns.

How to start a blog

Want to know how to start a blog? Content marketing is one of the most effective marketing methods. Learn how to boost your traffic, lead generation and sales using business blogging!

6 demanding, but effective types of content

Are you looking for use some advanced content marketing methods for getting your message out and generating leads? Here are seven types of more demanding but also worthwhile kinds of content that just might be what you need to get the emails and phone calls coming in.

10 most effective types of content for your marketing

10 types of content, 10 ways to easily plan, produce and promote materials that gain traffic, generate leads and help your SEO.

Important dates in ecommerce

Some dates are more important than others when you’re planning a strategy for your ecommerce. We’re going to take a look at important dates in ecommerce that should definitely be circled on your calendar.

Why you need email marketing customer service

Do you want to start email marketing but don’t know which tools to use and which factors to consider when making your decision? Let’s see how to pick the best one based on your needs, trends and one factor that affects every aspect of your work - email marketing customer service.

16 worst social media mistakes

Social media platforms can be great tools or enemies for your business. Depending on how your run your social media communication you can gain a huge following or endanger the reputation of your brand.

13 Inspiring Examples of Effective CTAs

Do you want to increase the number of clicks in your email marketing campaigns? Focus on creating a better Call to Action. This small part of your newsletter is a major part of its success.

How subscribers see mistakes in your campaign

Have you thought about how the mistakes in campaign look from the perspective of your subscribers? How they might react to them and what conclusions they might draw? Let’s try to see things from their point of view.

The 3 best moments to make a sale in ecommerce

Do you know when your online customers are most ready and willing to make a purchase? Take a look at how to prepare emails that help you use these moments to drive sales and profits in your online store.

Email marketing for NGOs

Email marketing is one of the most effective direct marketing channels available. See more about best practices and how to use email marketing for NGO.

Email marketing for publishers

Do you send a newsletter for your publishing house? Email marketing lets you gain new readers, announce promotions and premiers and, of course, drive sales. It’s cost effective too - where else can you find a return of up to 38 times your initial investment? In this article, we'll show you how to use it properly.

How to prepare a great webinar

Do you want to increase the awareness of your brand, make contacts and attract new customers? Start organising webinars! See what webinars can do for you, how to prepare them, which platforms to use and how to promote them.