Szymon Dyrlaga
How to improve internal communication in the company using an email marketing system
Modern companies, where the flow of information is vital for project completion, consider internal communication to be of great importance. This particularly applies to enterprises and corporations where employees work from different locations.
Eliza Gniadek
Effective newsletter? Ensure deliverability!
As a sender, your actions have a real impact on the effectiveness of your email marketing strategy. Adhering to good email principles and paying attention to the issues will certainly have a positive impact on the delivery of your emails to mailboxes – and thus guarantee effective newsletter.
FreshMail
How to reach your mailing recipients using Google Ads?
The biggest worry when sending campaigns are users who don’t open messages from you, don't click on s link or don't perform expected action. Let’s look at how you can use Google Ads to try to convert subscribers like these.
Szymon Dyrlaga
10 articles to read when you start email marketing
As you can see, we are happy to share knowledge with our readers via our blog, resource center, at meetings, conferences & training. But if you are new on our site and just wanted to find basic information and start email marketing, here is a list of articles you should read to get you started.
Maria Wachal
Add video to email campaign and make MORE profit
Do you want to leverage from the video content popularity in your email marketing strategy? Add video to email campaign! Find out how.
Szymon Dyrlaga
Next-level autoresponders
Wouldn’t it be great if your email marketing could automate itself? Just imagine not having to create new messages from scratch every few days or be responsible for sending them. It would be even better if you didn’t have to worry about segmenting your database after every campaign.
Pawel Sala
How to define customer value through RFM analysis
Find out how to define customer value through RFM analysis. Learn how to use it to Lead Scoring and what Response Rate means. You can use these techniques for more than measuring customers.
FreshMail
The Truth About Buying an Email List
Find out why email, and a good email list can be better than even the most aggressive social media marketing and if buying an email list is a good idea.
FreshMail
5 Things You Must Do to Improve the Open Rates of Your Email Campaigns
Are your email open rates below 30%? This article can help you to improve your open rates with 10-20%+. Promise.
FreshMail
4 Hacks To Do B2B Lead Nurturing Like A Pro
Check out B2B Lead Nurturing Hacks that you can implement immediately and which will give you a better conversion rate.
Eliza Gniadek
Lead scoring – when is “lead” ready to become a “customer”?
Your mission as a marketer is to move interested consumers through sales funnel to not only turn them into customers, but even further into ambassadors for your brand. How can you measure their progress along this path? This is where lead scoring comes in.
FreshMail
10 Best Practices For Creating Email-Centric Landing Pages
Would you like to grow you email list at high speed? Learn how to create email-centric landing pages and watch your conversion peek.
Eliza Gniadek
A few words about what NOT to do in email marketing
Today we’re going to look at some of the poor practices and strategies that are sometimes adopted in email marketing and show how they hurt senders in the end despite looking like a shortcut to success.
FreshMail
5 Mistakes Most Bloggers Make When Building Email Lists
Why are you not able to add subscribers to your list? Well, there is only one reason: you are doing it the wrong way. In today’s post, I’m going to share with you the top 5 mistakes that most bloggers make when building email lists.
Renata Gajoch-Bielecka
How to create email-based courses with FreshMail autoresponder
Autoresponder mail and courses are becoming a useful and valuable kind of content. I’m going to show you exactly how to do it!
Renata Gajoch-Bielecka
What can you offer for an email address? 5 great ideas
Do you know why subscriber should share an email with you? Do you know what to offer for an email? If not get in common with these 5 ideas.
Maria Wachal
How and why to use video email marketing
Video email marketing offers up to a 280% higher return on investment compared to traditional campaigns. Find out how to use video in email marketing.
Grzegorz Gajcy
Email marketing for bloggers – part 2 – communication and mailing list management
In the second part, I’m going to show you how to manage your subscriber list and keep it well organized and in good condition.
FreshMail
[INFOGRAPHIC] 21 sentences you should never include in an email outreach
Getting influencers to respond to your email isn't that hard. Check the infographic by Visme which will help you with email outreach.