What No One Tells You About Conversion-Centric Email Design

More than your OR and CTR, your conversion rate is the real factor that boils down the success of your email marketing. Try conversion centric email design!

Engaging email marketing must be relevant! [#EMD17 takeaways]

Engaging email marketing must be relevant! Let's take a quick look back on Email Marketing Day in London!

3 ways Google Analytics will improve your business

Google Analytics is a tool where you can check what's really important for your site visitors. Find out what kind of features in GA will help you improve your marketing and sales.

Chatbots are email marketing’s new BFF

As a marketer, you need to be at the top of your game. Learn how email and chatbot marketing are complimentary tools that support your business.

Back to Basics – 5 email marketing tips

You can find lots of information online about new developments in email marketing and trends to keep up with. There is definitely no shortage of advice about taking your email marketing to the next level. But this time I'd like to convince you to Back to Basics in email marketing. Check them out!

Email marketing insights from Kath Pay, Jordie van Rijn and Guy Hanson attending MailMyDay

Explore latest strategies that drive email engagement presented at Mail My Day. Email marketing insights from Holistic Email, EmailMonday and ReturnPath.

Marketing inspiration – 100 places to find what you’re looking for

It happens to all of us. You’ve got texts to write, promotional plans to make and work to do but you just stare at a blank page or screen and the ideas just won’t come. Check out 100 places to find your inspiration!

Virtual and Augmented Reality – differences, similarities and how to use them in e-commerce?

Virtual and Augmented Reality are technologies that have become impossible to ignore. What trends should marketers be aware of and how can they integrate them with their e-commerce activities? Let’s take a look at these questions and dive into the world of possibilities created by VR and AR!

[#infographic] Email Marketing Trends 2017 from Industry Leaders

We've asked key industry leaders about email marketing trends. Find out what is their "must-have" email trend that will be extremely relevant in 2017.

What to expect in email marketing in 2017

Are you curious what to expect in email marketing in 2017? Learn about the trends and predictions about email -  the digital channel with an outrageous ROI.

What email marketers can learn from Christmas video commercials?

We’ve put together a few examples of great holiday ads that can serve to inspire you in your email marketing campaigns and more during the Christmas season. Take a look at what Christmas video commercial can teach email marketers!

4 essentials of email campaign strategy that drives results

Take a look at these 4 key areas of email campaign strategy and make certain that your campaigns work well and deliver results in 2017 and beyond.

Amazing Tips on How to Plan Your Holiday Email Marketing Calendar & Planner

Plan Your Holiday Email Marketing Calendar with this amazing visually stunning freebie put together for you by EmailMonks! Download print version!

Unwanted marketing email… ain’t nobody got time for that

Who did see James Veitch hilarious TedTalk, hands up! Laugh and learn: check what email marketers should take out from James speech.

FreshMail at B2B Marketing Expo London

FreshMail had the pleasure of attending the B2B Marketing Expo at London’s ExCel Centre.

4 Common Legal Mistakes In Marketing Emails

There are some legal pitfalls that can trap unsuspecting marketers, so be aware of your obligations before you start sending marketing emails.

How to use big data in ecommerce

Despite a 15 year history, the issue of big data still creates more questions than answers. Read on to see how to use big data in your online store.

Don’t miss out on these email marketing trends of 2016

Find out what to expect regarding email marketing trends and good practices. This will definitely help you plan your marketing mix for 2016.

Newsletter ideas with Pantone 2016 colors of the year

Check newsletter ideas with Rose Quartz and Serenity - Pantone Colors of the Year 2016. Design beautiful email campaigns with FreshMail and boost your sales.