Szymon Dyrlaga
10 articles to read when you start email marketing
As you can see, we are happy to share knowledge with our readers via our blog, resource center, at meetings, conferences & training. But if you are new on our site and just wanted to find basic information and start email marketing, here is a list of articles you should read to get you started.
FreshMail
7 Email Marketing Tactics to Boost your M-commerce
Email marketing for m-commerce holds enormous potential for boosting conversions to increase revenues by exploiting an untapped niche of customers.
Eliza Gniadek
Why email list segmentation is a must
There is no downside to segmentation, only benefits. It brings greater results while helping o keep your email list in good order as it grows. It’s easy to do and skipping it means you’re not getting the results you should.
Szymon Dyrlaga
Confirmation messages in the double opt-in model
They say you don’t get a second chance to make a first impression and it’s as true in business as it is in other matters.
Maria Wachal
What is GDPR and how it will impact marketing
GDPR will affect how you handle data collection and processing and how you communicate with your european customers. Here's all marketers need to know, including FREE eBook: "GDPR - Busting Myths"
Maria Wachal
[#INFOGRAPHIC] Email marketing trends 2018
We have predictions from 12 leaders of email marketing space to help you set the foundation for your marketing in 2018. Tweet & Shout from queens and kings of email!
Maria Wachal
Add video to email campaign and make MORE profit
Do you want to leverage from the video content popularity in your email marketing strategy? Add video to email campaign! Find out how.
Szymon Dyrlaga
Next-level autoresponders
Wouldn’t it be great if your email marketing could automate itself? Just imagine not having to create new messages from scratch every few days or be responsible for sending them. It would be even better if you didn’t have to worry about segmenting your database after every campaign.
FreshMail
What No One Tells You About Conversion-Centric Email Design
More than your OR and CTR, your conversion rate is the real factor that boils down the success of your email marketing. Try conversion centric email design!
Maria Wachal
Simple & Quick Photo-Based Email Newsletter Ideas for Your Business
Looking for email newsletter ideas? Try these and send beautiful photo-based emails with the FreshMail Hello FREE iPhone app.
FreshMail
How to make your email marketing more profitable in 2018
These few techniques can save you thousands of dollars if applied right. Take a look what will help you make your email marketing more profitable in 2018!
Maria Wachal
FreshMail Hello! app lets you send newsletter from phone
We are excited to present FreshMail Hello! A mobile app which let you send newsletter from phone! Super easy and beautiful photo-based emails for marketers on the go. Download it FREE on AppStore.
Szymon Dyrlaga
The 5 basic rules of newsletter
Email marketing is a perfect tool for creating online communities and generating profit. Find out how to write a good newsletter for your company.
FreshMail
How to Prepare Your eCommerce for The Christmas Rush
Plan how you will navigate the Christmas period in your eCommerce! You can achieve more, focus on what’s important and reach your goals easier.
Pawel Sala
How to define customer value through RFM analysis
Find out how to define customer value through RFM analysis. Learn how to use it to Lead Scoring and what Response Rate means. You can use these techniques for more than measuring customers.
FreshMail
Tell, Don’t Sell: Why Email Storytelling Matters
A story sent via email might turn out to be the piece of content people would remember for years. Find out more about benefits of email storytelling.
FreshMail
The Truth About Buying an Email List
Find out why email, and a good email list can be better than even the most aggressive social media marketing and if buying an email list is a good idea.
Eliza Gniadek
Magento 2.x Plugin – Integrating With FreshMail is Easy!
If you use Magento to run an online store, we have great news! Our new Magento 2.x plugin is ready to make your integration with FreshMail easier than ever!
Renata Gajoch-Bielecka
“Game of Thrones” in digital marketing – examples
Winter came in the middle of summer this year if you count the arrival of the new season of "Game of Thrones". Take a look at how marketing campaigns have tied themselves to the hit show.