Renata Gajoch-Bielecka
[FAQ]What’s an Open Rate? Common questions about a basic metric in email marketing
The Open Rate (OR) is one of the most fundamental measurements of the performance of your campaign. To sort through the details, we’ve put together this FAQ to address the most commonly asked questions about Open Rates in email marketing.
Renata Gajoch-Bielecka
3 reasons why you should take a careful look at what’s above the fold in email design
Should "the fold" still have an influence on the layout of your message? Yes, it definitely does! Check why you should take a careful look at what’s above the fold in email design.
Renata Gajoch-Bielecka
9 Tools to be more creative
Take a look at few strategies and proven tools to be more creative in your day-to-day work. All you have to do is build a virtual toolbox full of the right devices and your creativity won’t let you down again!
Renata Gajoch-Bielecka
Proven ways to get the attention of inactive subscribers
Take a look at effective techniques for getting the attention of inactive subscribers and how to convert them into loyal clients.
Maria Wachal
[Report] Social shoppers – the future of ecommerce
2.5 million Brits say they are buying on mobile daily. Social shoppers are the most engaged group in ecommerce. What does it mean for retailers?
Eliza Gniadek
Email marketing best practices
Take a look at what you should pay careful attention to when designing your newsletter templates and be sure that you’re not making basic mistakes while learning about best practices in email marketing right here in our latest infographic!
Eliza Gniadek
Fonts in email marketing
Using the right font is sometimes a hard a task but always an important one. We’re going to cover some of the basic rules of using fonts in email marketing. You’ll get to know the different kinds and learn which ones display best on multiple devices.
Eliza Gniadek
Chrome plug-ins to make the work of e-marketers easier
Chrome is one of the most popular internet browsers in the world. We’ve put together 17 plug-ins that help Chrome to do more to make your work with text and graphics easier.
Maria Wachal
Gmail address of the sender? Your email won’t be delivered
Are you sending your newsletter with a personal address at @gmail.com? If so, the latest DMARC policy changes introduced by Gmail will affect you directly.
Renata Gajoch-Bielecka
Make newsletters just like the biggest brands with FreshMail Designer
You’re used to professional newsletters from famous brands landing in your inbox and asking you to click on this or that. Now you can create it yourself.
Maria Wachal
FreshMail at B2B Marketing Expo London
FreshMail had the pleasure of attending the B2B Marketing Expo at London’s ExCel Centre.
FreshMail
4 Common Legal Mistakes In Marketing Emails
There are some legal pitfalls that can trap unsuspecting marketers, so be aware of your obligations before you start sending marketing emails.
FreshMail
10 ways to power up your email marketing
Email continues to be an excellent means of reaching new and existing customers. Check these ten unique ways to power up your email marketing.
Maria Wachal
Latest email marketing trends from the Mail My Day Conference 2016
Check the latest email marketing trends discussed on Mai My Day - email conference and a platform which helps marketers learn, share, and grow.
Eliza Gniadek
30 Influencers You Should Follow on Twitter
We collected a list of 30 influencers who will inspire you to find innovative solutions to promote your company, give you advice and gladly answer your questions. Here’s some great information about content and video marketing, growth hacking, seo and social media.
Maria Wachal
Email marketing growth hacks – part 1
Check these email marketing growth hacks and kickstart your business.
Maria Wachal
The science of lead nurturing with autoresponders
Find out how to use lead nurturing with autoresponders as a key process to your business growth.
Renata Gajoch-Bielecka
10 Ways to build your own mailing list in B2B
Don’t know how to build your own mailing list in B2B? We’re going to take a look at the techniques that work best and the tools you will need to get started.
FreshMail
The 7 Golden Rules of Email Marketing for Startups
The world of startups could use a short list of the most important email marketing best practices. The golden rules of email marketing for startups. They're proven, simple, time-efficient gems of uncommon sense.