Eliza Bzdon
Create newsletter template with HTML
A well-coded newsletter template is the key to success for any email marketing campaign. It has to display properly on computer monitors as well as mobile devices like smartphones and tablets. Here you will find the basic rules of creating newsletter templates using HTML.
Tony Messer,
Kay Lancucki
Customer centric retailing: content and email marketing in ecommerce
Build a strong Ecommerce brand and learn about content and email marketing in Ecommerce!
Grzegorz Gajcy
18 growth hacks for ecommerce
Do you want to growth hack your ecommerce? Check this 18 simple hacks for gaining profit, email list and engaging your visitors.
Joanna Wojcik
[Ultimate guide] How to find free pictures for website, blog, newsletter or social media
A well-chosen picture can effectively persuade customers to buy better than the best text copy and it stays with them for longer. But what if you don’t have a huge budget or a staff of graphic artists and you want to use the best possible visuals for your marketing campaigns? Check how to find stunning free pictures on the internet.
Grzegorz Gajcy
21 quick lead generation growth hacks
Lead generation should be your priority, no matter what business you run. What really does matter is the techniques you use to build your email list. Boost your lead capturing speed by using these 21 growth hacks
Grzegorz Gajcy
How to start a blog
Want to know how to start a blog? Content marketing is one of the most effective marketing methods. Learn how to boost your traffic, lead generation and sales using business blogging!
Eliza Bzdon
Email marketing for NGOs
Email marketing is one of the most effective direct marketing channels available. See more about best practices and how to use email marketing for NGO.
Eliza Bzdon
How to prepare a great webinar
Do you want to increase the awareness of your brand, make contacts and attract new customers? Start organising webinars! See what webinars can do for you, how to prepare them, which platforms to use and how to promote them.
Joanna Wojcik
5 goals fashion ecommerce reaches thanks to welcome emails
Welcome emails are a great chance to communicate that your fashion ecommerce has that something extra beyond a great selection or outstanding customer service.
Will Fanguy
Benefits of including infographics in newsletter
Using infographics in newsletter seems like a snug fit. Check how visual content can improve your email marketing results.
Eliza Bzdon
8 threats you can avoid if you use email testing
If you think that to test campaign before you send it is a waste of time, you need to learn about these 8 threats you can avoid if you use email testing
Joanna Wojcik
[FAQ]What’s an Open Rate? Common questions about a basic metric in email marketing
The Open Rate (OR) is one of the most fundamental measurements of the performance of your campaign. To sort through the details, we’ve put together this FAQ to address the most commonly asked questions about Open Rates in email marketing.
Joanna Wojcik
3 reasons why you should take a careful look at what’s above the fold in email design
Should "the fold" still have an influence on the layout of your message? Yes, it definitely does! Check why you should take a careful look at what’s above the fold in email design.
Joanna Wojcik
9 Tools to be more creative
Take a look at few strategies and proven tools to be more creative in your day-to-day work. All you have to do is build a virtual toolbox full of the right devices and your creativity won’t let you down again!
Joanna Wojcik
Proven ways to get the attention of inactive subscribers
Take a look at effective techniques for getting the attention of inactive subscribers and how to convert them into loyal clients.
Eliza Bzdon
Fonts in email marketing
Using the right font is sometimes a hard a task but always an important one. We’re going to cover some of the basic rules of using fonts in email marketing. You’ll get to know the different kinds and learn which ones display best on multiple devices.
Maria Wachal
Gmail address of the sender? Your email won’t be delivered
Are you sending your newsletter with a personal address at @gmail.com? If so, the latest DMARC policy changes introduced by Gmail will affect you directly.
Matt Banner
10 ways to power up your email marketing
Email continues to be an excellent means of reaching new and existing customers. Check these ten unique ways to power up your email marketing.
Maria Wachal
The science of lead nurturing with autoresponders
Find out how to use lead nurturing with autoresponders as a key process to your business growth.